Salim Virani, entreprenerd. Creator of Leancamp.
Salim Virani, entreprenerd. Creator of Leancamp.
South East Asia is going through exciting and tremendous changes at the moment, even in Laos, one of its poorest countries. There, one of the best ways to rise out of poverty is to learn English, Russian, Korean or Japanese … Continue reading
Whether it’s negotiation, mediation or even international politics, we know it’s important to first seek to understand the other side. When launching a business, we know it makes sense to seek understanding about our customers needs before trying to change … Continue reading
Short version: Think of your brand as two parts: the customers’ expectation at the core, and the surface elements that signal that expectation. Usually, it’s less wasteful to get the expectation right first (through conversation and low-fi prototypes), then invest … Continue reading
Trevor Owens, founder of Lean Startup Machine, recently wrote a great post where he details 3 methods of customer learning: exploration, pitching and concierge. This is consistent with the principle of Learn, then Confirm, which works beyond entrepreneurship – in science, … Continue reading
Since I started teaching entrepreneurship, I’ve been trying to instill an iconoclastic attitude in founders. I really want to push them to think for themselves in their own context. But thinking isn’t enough. Looking at my most forward-thinking heroes, they actually … Continue reading
At the early stage of CustDev – Customer Discovery – you’re seeking a commercial opportunity that shows strong market pull. This type of discovery happens much faster with exploratory conversations. This is where most people mess up, missing opportunities because … Continue reading
Particularly, getting the information you want depends on your skill in controlling the momentum of the conversation. When you know the rough topics you want to cover, you can direct the conversation easily with a few good Softball, Anchor and … Continue reading
Intelligence agencies separate their goals into Learn, then Confirm. Many field agents are tasked solely with observation, and desk analysts compile information from multiple sources to spot patterns and form hypotheses of enemy action and intent. This means they are … Continue reading
This makes Leancamp work – Leancamp creates bridges from Lean Startup to other disciplines so we all find faster ways to get market traction. The business model innovation and user experience design communities have joined us, and sharing our apparatus and experiences … Continue reading
“If you already think you are a great singer and a well-happening front person, we have a problem. It means you will have the sort of ego that will render it totally impossible for you to be objective about everything … Continue reading
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